I am a passionate Product Designer who is dedicated to creating seamless value exchanges between businesses and customers. My approach involves a thorough problem discovery process, hypothesis generation, and reducing interface resistance, all while fostering team productivity and creativity.

My main focus is on optimizing conversion rates and enhancing transaction-related actions to maximize overall productivity. Instead of relying on attention-based strategies, I aim to minimize the time users spend on interfaces, ensuring a respectful and valuable interaction.

I am committed to shifting the design approach from merely crafting visually appealing interfaces to making a tangible, positive impact on people's lives. For me, this is the true essence of design.

If you are looking to create something meaningful or simply want to discuss product design, feel free to reach out to me.

© Yura Turivny, 2023